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March 2010 Issue

Product Spotlight
90 Days Same As Cash - - Is BACK!

It's called the Multi-Check Deferred Deposit Plan!  This service offers “Interest Free Credit Simply by Using a Checking Account!

This program is ideal to propose on the occasion where a customer faces an unanticipated financial predicament such as a vet bill, an emergency home repair, or a costly dental procedure not covered by insurance.  Or how about the customer struggling with a home improvement interest, or the one who may be “settling for” or even walking away from purchasing a piece of furniture because of a few dollars difference?  In today’s economy, stretching the payments over a 90 day period, and rewarding the purchase with no interest attached, becomes a key to potentially solving your customer’s concerns!

We call the program "PAYDAY" because your customer stretches out their payments over 90 days in 30 day intervals!  Simple - - Straightforward - - Uncomplicated!  You now have the ability to offer a solution in the midst of an unexpected financial emergency or give that customer the opportunity for a purchase they desire.

We offer three distinct but equally lucrative programs one of which will be appropriate for both you and your customer similarly - - and, it is all guaranteed!

Option A

Accept up to four checks for the amount of purchase and let your customer extend their buying power while you deposit the checks in the specified 30 day intervals

Option B 

Same as Option A, only WE take care of the banking for you!  We automatically debit the consumer’s bank account on each deferred deposit date and settle the funds directly to your bank account electronically.  With this option you no longer make mundane trips to your bank to deposit the checks, incur bad check service charges by your bank, or mail the physical check to us for reimbursement.

Option C

This program is the most exciting program of them all.  It’s the same as Option B, but with this feature you are paid IN ADVANCE.  Your customer will have his account debited over the 90 day period while you get all of your money immediately.

EXAMPLES OF INDUSTRY TYPES WHO CAN BENEFIT FROM THIS SERVICE

  • Home Improvement
  • Appliance Purchases
  • Furniture Purchases
  • Automotive Repair / Tire Sales
  • Medical / Dental / Veterinary
  • Bedding / Mattress Purchases
  • Tile / Flooring / Carpeting

Please feel free to give us today and learn more about this exciting opportunity!

Marketing Budget

One of the most important elements in the marketing your product or service is to establish a budget - - but how do you best determine what your budget should be?  Is it a percentage of gross sales?  A percentage of your profit?  The media sale of the week or some other arbitrary number pulled out of thin air?

First, you need to decide exactly what method of marketing you want to utilize.  Once you determine whether this will be solely in a retail environment, online, outside sales reps, or a combination thereof then you can cultivate a realistic plan.

I discovered an all too common practice in businesses experiencing financial difficulty - - when money got tight, the marketing decreased.

We can speculate all we want, but one thing I’ve learned from experience, if you cease to market your product or service the end is soon to follow.  Outflow equates to Inflow.

Internet Sales

A “gateway”, used to accept credit card transactions online, is a common business term and practice nowadays.  But, in Utah in 1996, I was an independent sales agent for US Merchant Systems.  That day I sat in on an impromptu meeting where we became the first resellers of Authorize  Net   - - one of the largest internet gateway providers today.

Anymore we don’t think twice about selling goods and services via the internet.  But “selling products” on the internet is a byproduct of having a successful “web presence”!  When utilizing the internet as a marketing tool for your business, you must consider “ease of access” for your client base.  How do they find you?  Is your product inventory adequately and attractively being presented?  Can they purchase and check-out with ease?

E-mail marketing is tool being used on the internet and a lot of money is being made today through email advertising.  Just be careful and know the rules pertaining to spamming.

 

 

Retail Sales

As a small child, I remember my grandparents signing a countercheck for their purchase at the local market.  Then, when the tobacco crops came in and everything was sold, they would go down and “settle up” their bill.

I also remember my grandfather getting up before first light and heading out to milk the cows.  A half gallon was kept for the family and the rest, along with the cream for making butter, was taken down to the market so it could be sold to “go against” what they owed.

Figuratively speaking, “Brick and Mortar” stores have been around since the dawn of time.  But today it’s different.  We shop at a variety of locations and pay for our purchases by utilizing technology where you waive a piece of plastic by a POS terminal and ”settle up” what we owe there.

 

Free Business Checkup

Independent sales reps (ISRs) are usually paid by commission and / or residual income.  This category of sales reps are not employees and they have the autonomy to set their own schedule.  ISRs may conduct telephone sales from home, make face-to-face calls on businesses or consumers; they may be involved in network marketing programs or selling their own products or services.  Though contractual terms may allow for reimbursement of some expenses, ISRs are generally responsible for their own operating costs and manage their own taxes.  ISRs are a valuable asset in the market place if utilized correctly.

Lastly, marketing is essential for most any business.  Outflow Equates to Inflow - - and Inflow means money in your pocket.

 As always, please feel to contact JG Consulting Group with any questions you may have.

Phone:  (800) 797-0578  |   Email   |  Contact Form